Crafting Tomorrow's Museum Experience: Integrating Extended Reality (XR) for Accessibility, Engagement, and Education.
Extended Reality (XR) technologies, encompassing Virtual Reality (VR), Augmented Reality (AR), and Mixed Reality (MR), are increasingly reshaping sectors worldwide, including the museum field. This thesis examines the integration of XR in museum settings, focusing on its potential to enhance visitor engagement, accessibility, and educational outcomes while ensuring meaningful, user-centered experiences. As museums evolve from static repositories to dynamic, interactive environments, XR technologies offer a powerful means to transcend physical, geographical, and socioeconomic barriers, fostering deeper connections with diverse audiences.
Through a combination of literature review, field studies, and a case study of the Actual Day installation at MSK Ghent, this research investigates how XR can enrich museum experiences. The findings highlight the potential of XR to foster multisensory engagement, deepen emotional connections, and improve inclusivity by addressing physical, geographical, and socioeconomic constraints. However, the study also identifies key challenges, including funding limitations, ethical considerations, and technological obsolescence, which must be navigated to ensure sustainable implementation.
A central focus of this thesis is the importance of user-centered design and co creation, advocating for active visitor involvement in the development and assessment of XR applications. The study offers actionable strategies and a framework for aligning XR technologies with institutional missions, ensuring their transformative potential is realized in ways that are meaningful and inclusive.
This research contributes to the growing discourse on digital transformation in the cultural sector, offering evidence-based insights and practical frameworks for integrating XR technologies effectively. By blending technological innovation with human-centered practices, museums can redefine the visitor experience, ensuring cultural accessibility and engagement for future generations.
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